Good design is as little design as possible. Less, but better – because it concentrates on the essential aspects. Back to purity, back to simplicity.
Dieter Rams
After 16 years experience of working agency and client side on many different brands across numerous sectors on projects big and small, branding, digital, print and motion, I decided to set up Atemi Design. I believe that we can truly offer a unique and holistic approach to branding and design. Back to purity, back to simplicity.
In case you were wondering, ‘atemi’ is a Japanese martial arts term for strike. But it is not just any strike, it is specific, considered, focused, researched, practiced and very effective, much like our work.
Rodney Minter-Brown Creative Director & Founder.
Branding is much more than designing a logo. Creating a brand is about creating a visual identity that tells your story in a relevant, coherent and engaging way.
We live in a digital age. But print is still a vital part of the marketing mix. There is something beautiful and tactile about a gorgeous piece of print, our challenge is to find the critical balance of digital and print in order to have maximum impact for your brand or marketing campaign.
Everybody knows how important it is to have a digital presence for their business. But it is not just about having a website, 53% of small businesses now use social media as their platform for customer service and support.